- In reference to the New York Times’ article “Dirty Little Secrets of Search” in which, JC Penny’s SEO company was outed for black hat practices.
- The penalization Google, Yahoo! and the like impart upon naughty link building abusers.
- A genuinely devastating blow to a corporation’s optimization efforts.
- A genuinely devastating blow to legitimate search engine optimization firms who use approved optimization techniques to earn page 1 results for clients.
Related Hashtags: #googlegreed #page293123873 #searchhijack